SMEs across Asia were locked out of trade finance
Small and mid-size suppliers sitting in the 2nd, 3rd, and deeper tiers of corporate supply chains had no reliable access to working capital. Traditional supply chain finance only reached a buyer's direct (Tier 1) suppliers โ leaving thousands of smaller businesses waiting 90โ120 days for invoice payments, often unable to fund production in the meantime.
Market context: The global supply chain finance market was $7.5B in 2024 and is projected to reach $15.2B by 2033. Deep-tier SCF โ extending financing beyond Tier 1 suppliers to their own suppliers โ was identified as one of the most underserved and high-impact frontiers in trade finance across Asia.
Standard Chartered identified this gap as a strategic opportunity: could they partner with a fintech to build a platform that extended their balance sheet all the way down the supply chain โ reaching SMEs no bank had previously been able to serve at scale?
Business development, product delivery, and industry leader relationship management
As Project Manager in Linklogis's Product Implementation team, I was responsible for co-building SCeChain from the ground up with Standard Chartered's team. This was not a delivery role โ it was a GTM and partnership execution role that required owning the full product lifecycle.
Partnership GTM
Led joint product definition and go-to-market planning with Standard Chartered, aligning two organisations' tech, legal, and commercial teams across Hong Kong and Singapore.
Product & Tech Delivery
Managed a 20+ person cross-functional team across engineering, risk, compliance, and operations. Delivered on-time and in-scope across multiple phases.
Blockchain Implementation
Oversaw integration of blockchain and smart contract technology to create tamper-proof receivables records โ the foundation for multi-tier credit extension.
Industry Leader Relationship Management
Developed and executed the industry leader onboarding strategy โ managing upstream and downstream client relationships across 20+ major corporates to unlock financing throughout their supplier networks.
ESG Green Finance
Collaborated with an ESG ratings agency to develop green financing solutions based on ESG ratings โ creating a structured product that linked supply chain finance to environmental and social performance metrics.
A platform that made SME financing flow across the entire supply chain
SCeChain uses Standard Chartered's banking infrastructure and Linklogis's fintech platform to extend receivables financing beyond Tier 1 โ reaching suppliers' suppliers, for the first time, at scale.
Mapped the deep-tier financing gap across Asian supply chains. Defined the ICP โ large multinationals with fragmented, multi-tier supplier networks in manufacturing, retail, and commodities. Structured the two-party commercial model between SCB and Linklogis.
Sourced and integrated blockchain-based receivables tracking so that payment obligations from a Tier 1 buyer could be split and extended as financing instruments to Tier 2 and Tier 3 suppliers โ with full auditability.
Led onboarding of 20+ industry-leading corporates as platform anchors, running joint pitches with Standard Chartered's relationship managers. Managed ongoing upstream and downstream relationships across the supply chain to maximise financing penetration.
Partnered with an ESG ratings agency to layer a green finance component onto the platform โ enabling financing terms linked to ESG performance scores. This created a differentiated product that attracted ESG-focused institutional capital and anchors.
Brought the platform live across Hong Kong and Singapore. By August 2022, the programme had financed over 900 SMEs โ delivering real working capital to businesses that had never previously accessed bank-grade trade finance.
Measurable impact, recognised industry-wide
What this taught me about BizDev, product delivery, and industry leader management
Building SCeChain taught me that in B2B fintech, business development and product delivery are the same job. Managing industry leaders is not just sales โ it is relationship architecture. Every major corporate you onboard as a platform anchor becomes a channel to their entire upstream and downstream network. The real work is sustaining those relationships and maximising financing penetration across each supply chain.
Trilingual communication (English, Mandarin, Cantonese) was operationally essential: negotiations with SCB were in English, Linklogis's engineering and product teams worked in Mandarin, and anchor buyer conversations in Hong Kong required Cantonese fluency. This shaped how I think about APAC GTM โ language is not a soft skill, it's a commercial advantage.
I also learned that in regulated industries, GTM speed is determined by compliance readiness. The teams that move fastest are the ones who bring risk and legal into product conversations from day one, not as blockers but as co-designers.
The Asset Triple A Treasurise Awards 2024 โ Best ESG Solution, China
SCeChain was recognised for its ESG impact: democratising access to trade finance for SMEs who were previously excluded from the banking system, while strengthening supply chain resilience across the region. One anchor buyer on the platform โ Yuntianhua Group โ was separately recognised at the same awards for Best Trade Finance Solution (Construction & Industrial), further validating the commercial and financial outcomes the platform delivered.